Andrew Trull, a Public Relations
Strategist at Ferebee Lane&Co and Furman University and SLI alumni,
together with Dorothy Self, a Marketing, public relations, community relations,
and media relations consultant, gave us all some helpful tips on
professionalism during our 7th SLI meeting. Andrew Trull, kicked off
the presentation by introducing us all to his own experience of finding a job
and what he found useful in getting a job. He might now be a very successful
member of one of the biggest companies of Greenville, but he admitted that he
had to work in a lot of different environments before his current position. The
key to success, according to him, is taking risks. In order to demonstrate his
point, Andrew Trull used a personal example from the time he was working at a
newspaper and he was asked to write a press release, which he had never done
before. However, by taking the risk and writing it, not necessarily by being
particularly successful, he demonstrated to his boss that he was an employee
worth keeping.
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Finally, as a person involved in Public Relations daily,
Andrew Trull provided us with tips on self-promotion. He suggested that since
social networking is used so extensively in our everyday life, we should use
social networking sites such as Twitter and LinkedIn as a way to promote
ourselves to new employers.
Checking his twitter account, I found an interesting RT he made a couple
of weeks ago: “Fun Fact:
We spend 26% of our time on social networks”, and he is absolutely
right. I personally spend a fair amount of time every day online, as I am sure
most of my fellow Shucker classmates do, so why wouldn’t my future employer do
so himself or herself?
So picking up where Andrew left
off, Dorothy Self went on talking about the importance of image in getting a
job and being respectable in a workplace. Finding your own personal style is essential
in making a good first impression, but you have to make sure that they will
remember you. Thus, having a special accessory or piece of clothing that you
know that everyone will notice, is a good decision for your interview day.
However, you have to be careful not to overdo it, and this applies to clothing,
accessories as well as makeup. When Dorothy Self mentioned that one accessory
or piece of clothing, she especially underlined the word ONE. Finally, having
the correct posture in interviews and business meetings was also one of the
points that Dorothy Self brought up. Sitting straight and having your arms in a
position that shows confidence (so not crossed, covering some part of your
body, but rather relaxed) is the best posture to look great in a workplace.
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